Secret Box

The Artistry Behind Gourmet Choco Chip Cookie Packaging

Project Details

The challenge: To visually embody the richness of pure chocolate, whole wheat, honey, and roasted almonds in a tantalizing dance of elegance.

The journey began with a deep dive into the world of premium ingredients. Inspiration flowed seamlessly, giving birth to a color palette that echoed the decadence of chocolate and the purple hues of luxury.

year
2018
Service
Package re-design
Client
Secret Box

Challenge

To visually embody the richness of pure chocolate, whole wheat, honey, and roasted almonds. The journey began with a deep dive into the world of premium ingredients.

Solution

Inspiration flowed seamlessly, giving birth to a color palette that echoed the decadence of chocolate and the purple hues of luxury. We also had come up with the Creative, fun looking typography. Each letter contains small swirls at the end depecting the way the chocolate is poured in the process of making choco-chips.

Outcome

Client absolutely loved it. It had great impact on their sales as well.

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